Case Study: Impala Studios achieves faster A/B testing and paywall launches with Adapty

Impala Studios cuts A/B test launching time 2x with Adapty

Impala Studios, a leading European mobile app publisher, faced significant challenges with their previous in-app subscription vendor, including a major two-day service outage with data loss and unresponsive support. They needed a more reliable and feature-rich platform for subscription and revenue management, specifically seeking technical stability, consistent updates, and advanced tools for revenue growth and analysis.

Adapty implemented its subscription management platform, providing a streamlined migration process that took less than a week with dedicated support. The solution delivered immediate benefits, including a 2x faster speed for launching A/B tests and preparing paywalls. This led to a substantial revenue increase of 58.5% and helped Impala Studios achieve $2 million in annual recurring revenue within six months, all while gaining a more stable and evolving service.

Impala Studios