Adapting Social
7 Case Studies
A Adapting Social Case Study
Adapting Social helped Ace Screws, a New Jersey-based commercial roofing material supplier, overcome a major industry challenge. The COVID-19 pandemic caused severe building material shortages and high prices, and Ace Screws needed to compete with long-established major brands despite having virtually no market presence.
The vendor implemented a lead generation campaign using Facebook and Google Ads. This dual approach targeted contractors actively searching for supplies and those unaware of Ace Screws. Adapting Social created a seamless user experience for ordering. This strategy generated over $15 million in gross revenue from new customers within seven months, including $1 million in the first 30 days and establishing valuable repeat business.