adaptable
12 Case Studies
A adaptable Case Study
PHMG, a global leader in audio branding, partnered with adaptable to relaunch its digital ecosystem following a significant rebranding project. The challenge was to create three distinct digital experiences—a customer-facing website, a customer portal, and a corporate site—that would serve a wide variety of users and stakeholders while consistently representing the new brand identity.
adaptable delivered a solution built on an enterprise-level WordPress platform for the main site and a decoupled React frontend for the customer portal. They created a scalable design system to ensure brand consistency and content flexibility across all properties. The results were highly successful, earning multiple awards including an Awwwards Honors and several CSSDA awards. The new digital foundation provided PHMG with improved scalability, stability, and a seamless customer experience integrated with live data.