Adam Shapiro Public Relations
19 Case Studies
A Adam Shapiro Public Relations Case Study
Metropolitan State University of Denver, a leader in higher education, wanted to increase national awareness of its successes among key influencers. The university engaged the vendor, Adam Shapiro Public Relations (ASPR), to develop a public relations and media outreach initiative to address this challenge.
ASPR implemented a dynamic media strategy that secured high-profile coverage in national outlets such as The Wall Street Journal, People magazine, and United's Hemispheres inflight magazine. This effort highlighted the university's leadership, faculty expertise, student stories, and diversity initiatives. As a result of these efforts by Adam Shapiro Public Relations, MSU Denver successfully increased awareness of its accomplishments on a national scale.