AdAction
2 Case Studies
A AdAction Case Study
Cleanfox, a productivity app by Foxintelligence that removes newsletter inbox spam and reduces users' carbon footprints, needed to expand beyond its strong native reach. Cleanfox partnered with AdAction to use rewarded CPE (cost per engagement) campaigns across iOS and Android to drive downloads and registrations in new markets.
AdAction implemented customized rewarded CPE campaigns in the UK, Germany, and Spain, optimizing for downstream events to ensure quality. As a result, Cleanfox drove nearly 3.5 million clicks, acquired over 225,000 new users, increased its user base across six countries, boosted organic app store rankings, and is planning to scale into three to four additional countries with AdAction.
Guillaume Motte
Traffic Manager