Case Study: Homemade Social streamlines client scheduling with Acuity Scheduling

How Homemade Social Ditched the Scheduling Struggle and Found Creative Flow

Homemade Social is a white-glove boutique marketing agency serving beauty, wellness, food, and beverage brands. As the team grew to 9 people, scheduling discovery calls, strategy sessions, internal meetings, and client check-ins became difficult, with endless email threads, last-minute reschedules, and time zone confusion slowing them down. The agency needed a way to reduce back-and-forth and keep calendars organized.

Homemade Social implemented Acuity Scheduling’s online booking system with automated reminders, calendar integrations, and customizable availability settings. The team integrated Acuity directly into its website so clients could book with anyone on the team, which helped streamline onboarding and improve organization and efficiency. Becca Bunch said the tool also made scheduling simpler for clients and likely helped improve conversion rate.

Homemade Social

Becca Bunch

Chief Executive Officer