Case Study: AutoID boosts conversion rate and speeds up its Shopify Plus store with Actuate Digital

AutoID boosts conversion rate 9.92% with Actuate Digital

AutoID, a UK-based retailer of premium vehicle styling and aftermarket parts, faced a dramatic collapse in organic traffic and declining conversion rates on their Shopify Plus store. The brand was strong, but the business was losing performance without a clear diagnosis, prompting them to partner with Actuate Digital.

Actuate Digital immediately identified a critical metadata issue that had made the site invisible to search engines. They conducted a comprehensive audit and implemented a systematic solution that included stripping out bloated apps to increase page load speed by 38%, rebuilding the site navigation for smarter product discovery, and optimizing key pages. This work resulted in a 9.92% increase in conversion rate and a 6% uplift in average order value for AutoID.

AutoID