Case Study: PowerDirect achieves real-time field visibility and stronger employee accountability with Actsoft's Comet Tracker

PowerDirect - Customer Case Study

PowerDirect, a direct-marketing company that distributes high-quality door-hangers nationwide, needed real-time visibility and accountability for dozens of third-party distribution teams running simultaneous campaigns. To track field activity, document daily deliveries, and improve customer service, PowerDirect deployed Actsoft’s Comet Tracker.

Actsoft’s Comet Tracker provided GPS tracking, route overlays and detailed reports (start/end times, GPS coordinates and stop times) so supervisors and auditors could locate teams down to longitude/latitude, perform quick quality checks, and resolve customer inquiries proactively. The Comet Tracker data enabled PowerDirect’s GPS team to answer client questions faster, increase employee accountability, and reliably document deliveries, improving operational oversight and service consistency.

PowerDirect

Hannah Park

GPS Manager