ACTO
6 Case Studies
A ACTO Case Study
Philips Respironics faced the challenge of improving the performance of its 300 field reps by understanding and cultivating top sales behavior. They lacked visibility into how rep activities, such as content usage and training application, connected to sales results. This made it difficult for managers to provide targeted coaching and for the Learning and Development team to measure training effectiveness. To address this, they turned to the vendor ACTO and implemented its platform to consolidate their siloed content.
By using the ACTO platform, Philips adopted a micro-learning approach, which simplified training and allowed reps to engage with materials easily. ACTO provided the data analytics needed to identify the behaviors of top performers, giving managers actionable insights for coaching. As a result, Philips achieved an 80% knowledge retention score among reps and saw a measurable improvement in the performance of their lower-performing reps, along with a 60% re-engagement rate on the platform.