Case Study: Ray White achieves more leads and appraisals with ActivePipe

Ray White - Customer Case Study

Ray White, South Perth, wanted a better way to generate and manage seller leads from its existing database without spending excessive time prospecting. Using ActivePipe’s Ignite platform, the team aimed to re-engage old contacts and bring more transparency and structure to lead generation.

ActivePipe’s automated communication helped Ray White uncover new opportunities from its database, delivering a strong increase in inbound interest. In the past six months, the office received three loan market requests, eight appraisal requests, and 66 profile updates, while also improving team engagement, CRM data entry, and follow-up through regular weekly discussions.

Ray White

Lisa Kerr

Ray White,