Case Study: Ray White uncovers hidden opportunities in its database with ActivePipe

Ray White - Customer Case Study

Ray White Maroochydore, part of the Ray White group, needed a better way to work through more than 16,000 contacts across nine agents and uncover opportunities hidden in its database. The team was looking for a way to stay in touch with contacts more effectively and identify potential sellers before competitors did, using ActivePipe and its Ignite program.

ActivePipe’s Ignite program helped Ray White Maroochydore generate 18 appraisal requests and 207 profile updates in under two months. Of those updates, 27 indicated the contacts were upsizing and 66 were downsizing, leading to follow-up conversations that uncovered several potential sellers and added real value to the office pipeline.

Ray White

Dan Sowden

Ray White