ActivePipe
59 Case Studies
A ActivePipe Case Study
LJ Hooker, Gladstone, led by agent Louisa Lanyon, needed a better way to engage clients and uncover new sales opportunities without adding manual workload. The office had been managing email communications in a more traditional, time-consuming way and wanted a solution that could improve targeting and client interaction.
Using ActivePipe, LJ Hooker automated its email marketing and grouped clients by their needs so buyers, homeowners, and other segments received relevant content. The results were immediate: the office saw its first lead within the first day or so, converted many leads into appraisals, and began generating new listings with minimal manual effort. ActivePipe also increased email opens and engagement, helping the team identify more potential buyers and sellers.
Louisa Lanyon
LJ Hooker