ActivePipe
59 Case Studies
A ActivePipe Case Study
LJ Hooker, through principal Matthew Herbert at LJ Hooker Gungahlin, wanted a better way to turn its existing database into valuable business opportunities. The challenge was to generate high-quality, real leads from the database rather than relying on less effective, “airy-fairy” prospecting.
ActivePipe provided the database marketing tool that helped LJ Hooker do exactly that. Matthew Herbert described ActivePipe as the best tool for databases he had ever seen, saying it was “like a drug” because it consistently generated solid leads; the case study highlights strong lead volumes across buyer segments, including 118 first home buyers, 85 upsizers, 40 downsizers, and 61 investors.
Matthew Herbert
LJ Hooker