Case Study: Elders boosts buyer and vendor insights with ActivePipe

Elders - Customer Case Study

Elders Real Estate Albury/Wodonga, led by Jamie Maynard, needed a better way to understand new contacts, identify buyers in property mode, and manage a large stock of 124 listings more effectively. ActivePipe provided an email marketing and client engagement platform that helped the team see who was interested in which properties and how they were interacting with communications.

With ActivePipe, Elders quickly began using automated reports and interaction data in weekly sales meetings to spot buying patterns, uncover potential vendors, and improve conversations with clients. The solution became an integral, largely set-and-forget part of the business, driving website traffic, boosting brand awareness, and creating a stronger pipeline of opportunities, with Jamie saying it was “perfect for new contacts” and recommending it across the Elders network.

Elders

Jamie Maynard

Elders