Case Study: Calgary Taekwondo Academy achieves 150% increase in leads with ActiveDEMAND

Taekwondo Academy’s Leads Sky Rocket by 150%

Calgary Taekwondo Academy, led by owner Master Doug Kim, was facing declining results from YellowPages print ads and ad-hoc local promotions and had no in-house online marketing expertise. Seeking to move to a 100% internet-based local marketing strategy, Master Kim chose ActiveDEMAND and its marketing automation technology to simplify SEO, local listings, and online lead generation.

ActiveDEMAND implemented SEO measurement and marketing automation, driving more website visits, daily coupon downloads, and ongoing follow-up with prospects and existing students; this approach produced a 150% increase in leads within two months and translated into more students enrolling. Using ActiveDEMAND, Calgary Taekwondo Academy was able to turn increased online interest into measurable business growth.

Calgary Taekwondo Academy

Doug Kim

Owner