Case Study: Spiralytics achieves nearly 50% client growth and boosts productivity with ActiveCollab

Managing a Marketing Agency With ActiveCollab

Spiralytics, a performance marketing agency, needed a way to standardize, organize, track, and measure work across creative teams without stifling flexibility. After trialing several tools to replace a disorganized mix of time trackers and project systems, Spiralytics adopted ActiveCollab as their task management and time‑tracking solution to unify communications and workflows across client success, content, SEO, paid advertising, design, dev, and HR.

ActiveCollab was rolled out first to managers and client success, then company‑wide to about 50 users, using client‑based projects, department task lists, templates, subtasks, timers, discussions, calendar, notes, @mentions and email notifications. The standardized processes and ActiveCollab’s features boosted efficiency so Spiralytics grew its client base from 30 to 44 in under three months—almost a 50% increase—without hiring additional staff, outperforming their initial 20–30% productivity expectations.

Spiralytics

Gem Muzones

Content Marketing Manager