Case Study: The Hockaday School achieves stronger registrations, communication, and revenue growth with ACTIVE Network

The Hockaday School - Customer Case Study

The Hockaday School, an all-girls school in Dallas, Texas, needed a better way to manage its summer camp and class registrations after its existing student information system proved difficult for parents and staff to use. The school also struggled with announcements and time-consuming registration processing, so it turned to ACTIVE Network and its ACTIVE Camp & Class Manager® solution.

ACTIVE Network implemented ACTIVE Camp & Class Manager® for Hockaday’s summer programs, streamlining registrations, improving parent search and filtering, and making communication easier with flexible email tools. The results were significant: registrations and participation nearly doubled, profit grew almost 400%, and sales revenue increased by more than $500,000, while staff reportedly freed up about half their time and no longer needed extra personnel for registrations.

The Hockaday School

Melissa Curtis

Director of Auxillary Programs