ACTIVE Network
101 Case Studies
A ACTIVE Network Case Study
The customer, Fleet Feet Sports, a running store in Savannah, aimed to build a local running community by organizing frequent races for fun and charity. Their challenge was to attract a wide range of participants and manage the complex logistical process of race registration and promotion efficiently. They partnered with the vendor ACTIVE Network and utilized its online race management and registration software to address these needs.
ACTIVE Network's solution provided an online registration platform that streamlined the sign-up and payment process for participants. A key feature was the free event listing on Active.com, which extended the race's reach beyond the store's local network. By using this software to handle the administrative burdens, the store owner could focus on creating fun, community-oriented events and managing critical logistics. This resulted in the establishment of a vibrant running community in Savannah, with races that consistently attract participants through a blend of enjoyable experiences and charitable causes.
Robert Espinoza
Race Director