Case Study: Big Sur International Marathon achieves 100% online marathon management and Gold green certification with ACTIVE Endurance

Best Destination Marathon runs management 100% online and is Gold Certified for green initiatives

Big Sur International Marathon, a non-profit organization running a popular, scenic race that sells out annually, sought to become an industry leader in efficient and sustainable marathon management. To meet this challenge, they partnered with ACTIVE Network to adopt its online race registration, website, and marketing services, aiming to automate manual tasks and go paperless.

The solution from ACTIVE provided a complete online system for registration, reporting, website management, and marketing. As a result, BSIM is now operating 100% online, saving the staff hours of data entry and bank trips while providing real-time reporting. The partnership also supported BSIM's green initiatives, helping it achieve a Gold Certification for sustainability. The event continues to see high demand, with its earliest sell-out date yet following the implementation of ACTIVE's services.

Big Sur International Marathon

Sally Smith

Registrar and Website Manager