Case Study: Basalt Recreation Department cuts registration processing time by 90% and doubles annual revenue with ACTIVE Camps

Eliminate Paper Insanity With Camp & Class Manager

Basalt Recreation, the parks and recreation department serving Basalt, Aspen and nearby communities, ran up to 25 seasonal youth programs without a central office and was overwhelmed by paper-based registration. Participants had to register at Town Hall or mail forms, which Dorothy Howard (the sole employee) collected, processed on a credit card machine, and stored in filing cabinets—an inefficient, error-prone system that consumed huge amounts of time.

Automating first with Thriva and then upgrading to ACTIVEWorks Camp & Class Manager introduced online registration and payment, remote reporting for the town’s finance director, targeted communications and easy personalization. The result was a 90% reduction in registration processing time, only about 100 paper registrations in the last three years, higher fill rates and a 100% increase in annual revenue—freeing Dorothy to expand programs and dramatically improving operations.

Basalt Recreation Department

Dorothy Howard

Director