Case Study: SAP achieves consistent, high-quality global content and reduced translation costs with Acrolinx

Acrolinx Enhances SAP Content Quality

SAP faced inconsistent, hard-to-translate product content created in both English and German across global teams, which led to a disjointed customer experience and higher translation costs. To solve this, SAP deployed Acrolinx’s content optimization/language-checking software to enforce a single voice and detailed style rules across authoring tools.

Acrolinx automatically checks terminology, spelling, grammar and style, integrates with SDL Trados and a wide range of editors, and provides analytics for ongoing monitoring. The result: more consistent, readable content, far fewer translator queries and "considerably" reduced translation costs; by March 2013 Acrolinx supported about 1,000 SAP users, applied hundreds of style rules (200 English, 100 German), and set the stage for broader rollout and terminology imports across SAP.

SAP

Melanie Wells

Support Engineer Language Technology