Case Study: Concept2 achieves a future-friendly multi-site ecommerce transformation with Acro Media

Concept2 launches a modern multi-site ecommerce platform with Acro Media, backed by 98% Olympic rowing medal wins

Concept2, a global manufacturer of rowing and fitness equipment, faced increased competition and an outdated website that was not mobile-friendly and difficult to manage. After a previous redevelopment project stalled, they partnered with Acro Commerce to build a modern, future-friendly ecommerce site that could support their global subsidiaries and improve the customer experience.

Acro Commerce implemented a solution using their Gesso decoupled accelerator and built the new site on Drupal 10 with Drupal Commerce. This provided a flexible, scalable infrastructure that allowed for a significantly reduced development time and created a reusable library for all of Concept2's subsidiary sites. The new composable and decoupled platform improved the user experience with a modern, responsive design and provided a stable, secure foundation for future growth, allowing Concept2 to maintain its position as an industry leader.

Concept2