Acquisio
23 Case Studies
A Acquisio Case Study
Vector Media Group, an award‑winning interactive digital agency in New York City, faced slow, manual reporting and time‑consuming campaign management that limited growth. To scale more efficiently they adopted Acquisio’s reporting and automation platform—including Acquisio’s Bid & Budget Management (BBM)—to consolidate multiple client accounts and automate reporting and bid rules.
Acquisio’s solution cut client report time from three hours to ten minutes and used BBM’s algorithms (updating every 30 minutes) to optimize bids and budgets across accounts. The results included a 437% increase in clicks on optimized campaigns, a small campaign sustaining an average 831 clicks/week at $0.31 CPC for a year, and a large account’s converted clicks rising from 105 to 429 per week (a 309% increase), while freeing Vector’s team to focus on strategy.
Lee Goldberg
Co-Founder & President