Case Study: Watches of Switzerland creates an immersive luxury retail experience with Acquire Digital

The Watches of Switzerland Group - Customer Case Study

The Watches of Switzerland Group, a retailer of high-end luxury watches, sought to create a unique and innovative in-store experience at its prestigious London location that would reflect its luxurious products. Their challenge was to utilize technology to educate clients in an engaging way, specifically to illustrate the complex internal mechanics of their watches. They partnered with vendor Acquire Digital to find a solution involving digital screens.

Acquire Digital implemented a large-format interactive multi-touch video wall display powered by their content management engine. This intuitive system allowed users to seamlessly manipulate high-resolution videos, images, and other content to explore the watches. This solution created a compelling and smooth interactive experience, successfully drawing in both customers and staff to browse the brand and its products in an engaging manner.

The Watches of Switzerland Group