Case Study: Cover-More achieves rapid global expansion and standardised, scalable digital experiences with Acquia

Travel Insurance Provider Expands Digital Innovation with Acquia

Cover-More, an Australian‑headquartered global leader in travel insurance that serves over 2.2 million travellers annually and holds a dominant share of the Australian market, faced a fragmented digital estate of six different platforms that hindered consistent customer experiences, agility and international expansion. The company needed to standardise content and commerce across multiple countries and languages, improve site performance and reduce time to market to support growth and better online acquisition.

Cover-More consolidated its web architecture on Drupal and Acquia—rapidly prototyping the new site, using Acquia’s audits and Cloud/Edge CDN services, and centralising content and integrations—to simplify operations and speed development. The move enabled fast experimentation, smoother content management and reliable global performance, supporting multi‑lingual rollouts and expansion into three continents in under a year while lowering operational overhead and accelerating time to market.

Cover-More

Glenn Broadhurst

General Manager Global Digital and Direct