Case Study: Advanced Micro Devices achieves faster, higher-converting digital experiences with Acquia

Advanced Micro Devices - Customer Case Study

Advanced Micro Devices (AMD), the global semiconductor company, needed to modernize its outdated content management system and unsupported legacy infrastructure while preparing to launch its next generation of Ryzen™ processors. AMD worked with Acquia and digital agency FFW to migrate its flagship, support, and shop sites from SharePoint to Drupal 8 and create a centralized experience across its web properties.

Acquia helped AMD speed up Drupal 8 delivery with Acquia Lightning and Professional Services, enabling a major redesign in under four months. The solution consolidated more than 30 SharePoint layouts into one Drupal 8 structure, supported 1,200+ product SKUs with 12 product content types, and launched 300 landing pages and 40 product pages. The result was a more consistent, engaging customer experience, with customer satisfaction up 12% and shop conversion up 200%.

Advanced Micro Devices

Ron Myers

Vice President of Corporate Marketing