Case Study: Teach For America achieves searchable access to 50,000+ brand‑approved images with Acquia DAM

Widen Media Collective is a critical tool for a non-profit using images to tell emotional stories

Teach For America, an international nonprofit working to eliminate educational inequity, relies heavily on imagery to tell emotional stories. Monique Zurita, the marketing team’s Widen Media Collective admin, faced a chaotic library of thousands of photos with no metadata or searchability—her personal notes were the only way to find assets, and designers located the right images only about 30% of the time, wasting limited photo‑shoot budgets.

TFA implemented the Widen Media Collective digital asset management system with hands‑on support from Widen’s customer service, enabling quick searches across 50,000+ images and controlled distribution of brand‑approved visuals. The DAM improved findability and asset reuse, reduced wasted spend on shoots, allowed more effective new photo‑shoots, and helped the marketing team more efficiently share images that drive recruitment and retention.

Teach For America

Monique Zuritas

Administrator