Case Study: Galderma achieves marketplace leadership with aCommerce

Galderma scales from 50+ SKUs to marketplace leadership with aCommerce

Galderma, a leading dermatology and skincare company, sought to rapidly establish a leading online presence in the Philippines for its brand Cetaphil amid intense competition on marketplaces like Lazada and Shopee. To overcome its late entry into the e-commerce space, Galderma partnered with vendor aCommerce for a comprehensive suite of end-to-end services including platform development, performance marketing, and fulfillment.

The solution implemented by aCommerce used deep keyword and search data analysis to craft a strategy that highlighted Galderma's science-backed ingredients, balancing premium branding with promotional marketplace tactics. aCommerce's data-driven approach enabled successful product bundling and rapid assortment expansion, allowing Galderma to efficiently capture online market share and become a marketplace leader.

Galderma