Case Study: a leading pet products company achieves eight-figure marketplace revenue with Acenda

Leading Pet Products Company - Customer Case Study

A leading pet products company, a traditional brick-and-mortar distributor, approached Acenda to develop an online sales strategy. Being new to e-commerce, they faced the challenge of preparing their large catalog of over 10,000 SKUs for digital sales on major marketplaces. Acenda leveraged its Product Information Management (PIM) system and marketplace expertise to address significant gaps in their product data.

Acenda integrated the client's separate order and inventory systems to create a standardized product database ready for multi-channel expansion. Within a month, the client launched on marketplaces like Target+, Amazon, and Walmart. As a result, over 25% of their gross revenue was generated through marketplaces within six months, representing nearly all incremental sales. With Acenda's help, the distributor transformed into a five-star online seller, achieving eight figures in annual marketplace revenue.