Case Study: Leading Weather Partner achieves 37 minutes of advanced tornado warning and safer emergency response with AccuWeather For Business

AccuWeather Provides Client With 37 Minutes of Advanced Notice Before Threatening Southeast Tornadoes

Leading Weather Partner faced suddenly spinning, fast-moving tornadoes across the Southeast that threatened people, infrastructure and ongoing operations. To get actionable, time-critical warnings and post-storm situational awareness, they relied on AccuWeather For Business — leveraging AccuWeather Enterprise Solutions and the company’s business mobile app with push notifications and expert meteorologist alerts.

AccuWeather For Business issued warnings that gave clients up to 37 minutes of advanced notice in Cairo, GA (compared with 6 minutes from government alerts) and about 20 minutes for separate Gadsden County tornadoes (government warnings arrived after touchdown). That lead time allowed clients to enact emergency plans, secure property, suspend outdoor operations and move people to shelter in an orderly way—resulting in no reported injuries among notified clients and minimal business disruption.