Case Study: Glass Atlas boosts SERP visibility with AccuRanker

Glass Atlas improves visibility across 75 clients with AccuRanker

Glass Atlas, a digital agency based in Manchester, needed to maintain its clients' search visibility as Google's SERPs evolved with new features like AI Overviews, which were pushing down traditional organic listings and causing drops in click-through rates despite high rankings. To address this challenge, they turned to their vendor, AccuRanker, for its pixel tracking and SERP analysis capabilities.

By implementing AccuRanker, Glass Atlas gained the insights needed to explain CTR drops to clients, identify new content opportunities, track competitor movements, and translate rank changes into actual visibility. This allowed the agency to adapt its strategies, optimizing for new SERP features to help its e-commerce clients capture attention and compensate for declining traffic to traditional organic results, ensuring they remained competitive in the dynamic search landscape.

Glass Atlas