Case Study: Jenkins Enterprises eliminates lost trade show sales with AppFinity and AccountMate

AppFinity Automated Trade Show System to Eliminate Lost Sales and Customers

Jenkins Enterprises, a designer, importer, and wholesale distributor of gifts, souvenirs, and licensed collegiate merchandise, struggled with slow, manual trade show order-taking that caused lost sales and frustrated customers. Working with AccountMate and AppFinity Software, the company needed a faster way for sales reps to capture orders, check inventory, and access customer and pricing information on the spot, even without an internet connection.

AccountMate helped support an integrated eTrade-Show solution that let reps use handheld devices to scan items, enter quantities, and complete orders in less than a minute, with data later uploaded and approved into AccountMate’s financial system. The result was faster, more professional trade show selling, improved customer confidence, and no missed customers at a recent show; Jenkins Enterprises also said they were pleased enough to adapt the system for showroom and warehouse selling.