Case Study: Hostfully achieves streamlined accounting and real-time financial visibility with Accounting Seed

Hostfully - Customer Case Study

Hostfully began as founder David Jacoby’s solution to the pains of short‑term hosting — a digital guidebook to give guests local recommendations — and quickly grew into a B2B platform after merging with Orbirental. As the company scaled to manage thousands of properties across dozens of countries, the team struggled with manual accounting on spreadsheets, limited financial visibility, and the heavy operational burden of running a fast‑growing startup while preparing reports for investors.

Hostfully implemented Accounting Seed (native to Salesforce), working closely with David’s father, Raul, to automate bookkeeping, build custom objects tied to revenue sources, and produce clean financial statements on demand. The integration eliminated spreadsheet work, improved reporting and ROI visibility, strengthened finance leadership, and freed the team to focus on product, customer success, and growth.

Hostfully

David Jacoby

President & Founder