Case Study: World’s Leading Retail Clothing Brand achieves successful European and Asian launches with Acclaro

World’s Leading Retail Clothing Brand - Customer Case Study

World’s Leading Retail Clothing Brand needed a translation partner to help maintain brand integrity across cultures while launching into Europe and Asia. After a year-long search, the company chose Acclaro to localize a wide range of content, including its website, marketing materials, training materials, and legal content, despite tight timelines, decentralized teams, and a homegrown CMS not built for international content.

Acclaro delivered around-the-clock translation services with concierge-level support, integrating with the client’s catalog management system, working within its translation platform, and coordinating with in-country PR and design teams. The result was successful launches across Europe and Asia, with audiences in France, China, and Japan experiencing a consistent brand voice and a thriving international presence.