Case Study: Leading SaaS Marketing Software Company achieves automated localization and faster website updates with Acclaro

Achieving Automated Localization Processes and Optimized Site Performance

A leading SaaS marketing software company partnered with Acclaro to localize its Drupal-based corporate website and create a pain-free way to manage daily updates across international markets. The company had been manually exporting, translating, and importing content, with no reliable process to track updates from multiple contributors or maintain consistency across localized sites.

Acclaro implemented an automated localization system with direct Drupal CMS integration, along with a glossary, style guide, creative brief, linguistic QA, and SEO optimization. The result was a global-ready website with user-friendly, culture-specific content, translation turnaround time cut in half, and lower engineering and localization costs through a touch-free workflow.