Case Study: Movie Park Germany boosts revenue and guest experience with accesso Qsmart

Movie Park Germany boosts guest experience and grows revenue with accesso Qsmart, averaging 7 ride reservations per guest

Movie Park Germany faced the challenge of implementing a new virtual queuing system, accesso Qsmart, under a tight timeline to be ready for its 2022 Halloween season. The park needed to enhance its mobile experience and offer convenient ride reservations without alienating guests or slowing operations, all while managing the implementation during its busy summer period and addressing concerns about mobile network coverage and guest acceptance of a digital solution.

accesso provided a solution through close collaboration, detailed project planning, and hands-on support. This partnership resulted in significant success for the park, allowing it to proactively adjust pricing and introduce new reservation products. accesso helped Movie Park Germany achieve revenue growth in the first year and dramatically enhance the guest experience, notably by assisting 10,000 special needs guests avoid waiting in line and improving overall park flow.

Movie Park Germany