Case Study: Royal Trinity Hospice raises £122,000+ in year one and improves mobile donations with Access Group

The Royal Trinity Hospice increases online donations and achieves key goals with help of Access Charity Website Platform

Royal Trinity Hospice, which provides end-of-life care in South West & Central London, wanted to make digital a core part of its fundraising strategy but was hampered by a website that delivered a poor mobile experience and routed donors to third‑party payment portals. To address this, the hospice engaged Access Group and adopted The Access Charity Website Platform to modernize its site and donation flows.

Access Group built a mobile‑first website that integrated the donation journey and consolidated multiple systems onto one platform, simplifying user journeys and keeping supporters on-site. The new site delivered higher conversion rates, an average donation of £114, and raised over £122,000 in its first year, while improving the overall supporter and service‑user experience.

Royal Trinity Hospice

Jason Coleman

Head of Technology & Digital