Case Study: Chana Charity achieves 25% more returning donors and 40% higher regular donations with Access Group's thankQ

Chana Charity has seen an increase of 25% in returning donations since switching to Access thankQ

Chana Charity, a UK not‑for‑profit supporting couples in the Jewish community with fertility issues, needed a modern fundraising and donor-management system to replace an unreliable custom database and to integrate with existing in‑house accounting software. They selected Access thankQ from The Access Group (Access Group) to meet requirements for a robust, searchable database and better segmentation for targeted fundraising.

Access Group implemented Access thankQ with mail‑merge and social media modules, integration to accounting systems, a robust test environment and hands‑on support and training. As a result Chana Charity saw a 25% increase in returning donors and a 40% uplift in regular donations, plus improved gift‑aid processing, event and relationship management, easier GDPR‑compliant communications and a more user‑friendly, customisable workflow across teams.

Chana Charity

Ben Robbins

Business Manager