Case Study: Jay & Co Barristers and Solicitors achieves 145% lead growth with Accentuate's legal PPC campaigns

Jay & Co Barristers and Solicitors grows legal leads 145% with Accentuate

Jay & Co Barristers and Solicitors, a Melbourne-based law firm specializing in criminal and traffic law, needed to generate consistent, high-intent client enquiries in a highly competitive market. They partnered with Accentuate to implement a structured digital marketing strategy to transform paid advertising into a reliable growth channel.

Accentuate developed a data-led advertising strategy using Meta Ads and Google Ads. The campaigns were built around search intent and urgency-driven messaging to capture active demand. This solution delivered significant results for Jay & Co, including a 145% year-on-year increase in total leads, generating 361 high-intent legal enquiries.

Jay & Co Barristers and Solicitors