Case Study: Medium Enterprise Media & Entertainment Company achieves 50%+ increase in marketing content usage and streamlined sales operations with Accent Technologies

Medium Enterprise Media & Entertainment Company - Customer Case Study

Medium Enterprise Media & Entertainment Company faced fragmented content and sales processes and needed a central content repository, better content management, prioritized sales tasks, and integrations with existing platforms. They selected Accent Technologies to streamline sales and marketing operations and provide an integrated sales enablement solution that ties into CRMs, sales training tools, reporting dashboards, cloud file storage and file-syncing add-ins.

Accent Technologies implemented a centralized content management and sales enablement platform, delivering faster access to up-to-date materials and seamless integrations across the company’s sales stack. The customer reported significantly better performance, ease of use, scalability and integrations versus competitors, realized benefits within 0–3 months, and increased effective usage of marketing content by more than 50%, along with reduced repository costs, improved data protection, and higher sales team efficiency and onboarding.