Case Study: Vital Farms streamlines demand and P&L planning with Accelytics and Anaplan

Vital Farms saves a whole day of planning meetings with Accelytics

Vital Farms, a leading U.S. brand of pasture-raised eggs and butter, faced challenges with its demand management and FP&A processes. Their Excel-based planning lacked accuracy and automation, making it difficult to generate reliable forecasts and guide operational planning. This inefficiency directly impacted their financial planning. To improve their planning cycles after becoming a publicly traded company, they partnered with Accelytics to implement a solution using Anaplan.

Accelytics implemented a connected Anaplan platform for Vital Farms, integrating demand planning and FP&A. The solution featured a weekly statistical forecasting tool and allowed teams across the organization to easily add forecast enrichments. This provided Vital Farms with real-time scenario planning and automated reporting capabilities. The results included a streamlined S&OP process that saved the team a full day of meetings and provided the CFO with immediate visibility into the downstream impacts of adjustments. Due to this success, Vital Farms has expanded its use of the Accelytics-built Anaplan models into additional use cases.

Vital Farms