Case Study: Contra achieves a 25% productivity boost and increased billable hours with Accelo

Contra - Customer Case Study

Contra is a London-based digital agency founded by Roberto Ciarleglio that grew to serve clients like Red Bull, Honda and the BBC. As the business scaled, Contra was bogged down by a fragmented stack—five separate tools for CRM, time tracking, project work and accounting—leading to manual copy‑paste, lost communications and wasted time that could have been spent on billable client work.

Contra implemented Accelo to unify sales, projects, client communication, support tickets and retainer billing, with automated time and email tracking so work is logged in real time. The change saved each team member more than a dozen hours per week, boosted logged billable hours by 15%, increased overall productivity by about 25%, and gave Roberto clearer visibility into schedules, client relationships and business operations.

Contra

Roberto Ciarleglio

Co-Founder, Managing Director