Accelo
90 Case Studies
A Accelo Case Study
Bang Digital, a marketing agency, needed a tool to effectively manage ongoing client projects and transition from one-off work to a recurring revenue model. Their challenge was that most available software was focused on ad-hoc projects, leaving them without the means to prioritize their most valuable retainer-based client work. They turned to the vendor Accelo and its unique Retainers product for a solution.
Accelo provided the solution with its time tracking and automated billing capabilities, which gave Bang Digital the visibility and flexibility to manage client retainers. The results included increased profitability and improved efficiency. Approximately 60% of the agency's customers became monthly subscribers, with the successful goal of transitioning new clients to retainers by their second month.