Case Study: Thryv enhances internal sales events with Accelevents

How Accelevents Reshaped Thryv's Internal Events

Thryv, a technology company that evolved from Yellow Pages into an SMB software leader, needed a better way to manage its internal sales events for a 700-person sales team. Event manager Katie DePalma wanted a platform that reflected the company’s innovation, replacing outdated processes like printed name tags with a more modern, branded event experience.

Accelevents provided the solution with seamless registration, a white-labeled mobile app, custom badge printing, attendee and guest tracking, and no-code customization tools. With Accelevents, Thryv improved engagement at its annual sales incentive trip of 250+ attendees, streamlined event operations, and benefited from responsive support that helped the team build and manage events more independently.

Thryv

Katie Depalma

Dynamic Event Manager