Case Study: VistaPrint achieves 23% cost reduction with Acceleration Partners' incrementality framework

VistaPrint cuts costs by 23% with Acceleration Partners

The customer, VistaPrint, sought to understand the true incremental value of its affiliate program. To address this challenge, VistaPrint partnered with vendor Acceleration Partners to gain clarity on the channel's impact.

Acceleration Partners created a custom incrementality scorecard that used a proprietary calculator to measure each partner's contribution. By reallocating spend based on these insights, VistaPrint maintained its revenue while reducing costs by 23%. This solution from Acceleration Partners maximized the channel's effectiveness and drove smarter growth.

VistaPrint