Case Study: Divi achieves 5.3x ROI with Acceleration Partners influencer marketing

Divi drives 5.3x ROI with Acceleration Partners

The haircare brand Divi partnered with Acceleration Partners to support the launch of a new product and drive sustainable growth through its influencer marketing program.

Acceleration Partners built a strategy around a trusted macro-influencer, combining authentic organic content with data-informed paid Instagram stories. This approach resulted in one of Divi's highest sales to date and delivered a 5.3x return on investment, prompting the brand to explore this method with its core influencers.

Divi