Case Study: Divi achieves 5.3x ROI with Acceleration Partners

Divi drives 5.3x ROI with Acceleration Partners

The customer, Divi, a scalp and hair health brand, faced the challenge of maximizing impact and driving results for a highly anticipated new product launch. To meet their ROI goals, they partnered with vendor Acceleration Partners to develop an effective influencer marketing strategy.

Acceleration Partners implemented a campaign utilizing a trusted lifestyle influencer who created authentic organic and paid content. This strategy, which included optimized Instagram stories and genuine storytelling, delivered exceptional results for Divi. The campaign generated one of the brand's highest sales to date and achieved a 5.3x return on investment, prompting Divi to adopt this approach with other influencers.

Divi