Accelerated Digital Media
44 Case Studies
A Accelerated Digital Media Case Study
Accelerated Digital Media (ADM) partnered with Eden, a startup digital health brand focused on weight management, to scale its Google Ads program. The challenge was to rapidly increase SEM spend from the ground up while holding the customer acquisition cost (CAC) within an aggressive target range and remaining compliant with strict health advertising regulations.
ADM implemented a comprehensive solution, taking a lead role in managing cross-partner relationships to direct website optimizations, structure Performance Max campaigns, and coordinate multiple product launches. As a result, Eden saw a 222% increase in revenue and a 181% increase in purchases quarter-over-quarter, all while ADM held CAC within the target range and increased ROAS by 12% month-over-month.