Accedo
18 Case Studies
Case Study: ROW8 Launches a Premium Video-on-Demand Service with Accedo
A Accedo Case Study
Designing a Premium Video Service Experience for ROW8
ROW8, a U.S.-based transactional video-on-demand service, wanted to launch a premium offering that would let consumers watch movies at home while they were still in theatres. To achieve this, ROW8 worked with Accedo to design the service experience and support a multi-platform rollout across web, mobile, and OTT devices.
Accedo built the apps, integrated them with ROW8’s OVP, and collaborated closely with the client to adapt quickly as needs evolved. The ROW8 service launched successfully in 2016, and while the company later brought most app development in-house, it continues to use Accedo resources for some development work.
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