Case Study: a building-products manufacturer boosts new accounts by 203% with Abstrakt Solutions and Salesforce Sales Cloud

A building-products manufacturer grows new accounts 203% with Abstrakt Solutions

The customer, a building-products manufacturer, faced a challenge where its sales representatives tracked all customer interactions using handwritten paper forms that were mailed to the office. This outdated process made it impossible to pull data, measure performance, or view a sales pipeline. Abstrakt Solutions was engaged to implement Salesforce Sales Cloud to address this issue.

Abstrakt Solutions implemented Sales Cloud with automated workflows for call logging and follow-ups, simplified opportunity tracking, and customized dashboards for both reps and management. The solution also included an automated weekly scorecard that eliminated hours of manual reporting. As a result, the manufacturer grew its new accounts by 203%, from 34 to 103 in a single year, and successfully drove adoption across its entire sales team.

A Building-products Manufacturer